Projects
Digital Presence Refresh
Leading a transformative brand campaign, integrating Google Analytics, rejuvenating content, and harmonizing narratives to boost digital visibility and engagement.
Marketing
Building a Brand
Established the company’s first formal effort to develop a brand identity, laying a robust foundation for future marketing campaigns and driving significant client engagement.
Marketing
The Big Pivot
Researched, developed, and presented a plan to leadership to change business model to focus on high potential product category, repositioning the company for rapid growth and a larger market share.
Strategy
Elevate Software Go-To-Market
Tasked to come up with a feasible go-to-market strategy for an aviation records software, I made the difficult decision to kill the project and retain focus on our core strengths.
Strategy
Automation II: Robot Takeover
Orchestrated a company-wide automation strategy, streamlining processes, rebuilding the tech stack, and integrating advanced no-code and SQL solutions to enhance efficiency.
Automation
Automation I: Contracts and Project Management
Created a project management process, implemented software, trained the team, and automated our contract creation.
Automation